Privacy Policy

At Direct Sound, we value every visitor and customer – so we treat your privacy with care. We only collect and use information to deliver the best possible experience with every visit – from purchasing to letting our customers know about the latest updates at Direct Sound. To learn more about our approach, read our full Privacy Policy below.

Privacy Policy

Direct Sound (“Direct Sound” “us,” “we,” or “our”) collects your personal information for a variety of reasons. Our Privacy Policy applies to all information, including personal details, we collect directly from you through our website,

Information Collection

We collect personal Information from you, including:
Information about you that you provide to us (e.g. newsletter subscriptions, ordering products, etc.)
Information we collect by automated means through the features and functions of the website (e.g. mobile vs. desktop visits, browser type, etc.).

Information Use

For the information we do collect, we do not sell, rent, lease or give your personal information to any other party without your explicit and direct consent. We only use your information in our everyday business activities, only sharing it with third parties working alongside our own teams. The information is used to communicate with you, ship products to your address, adhere to legal requirements and help us build a better experience for you and all of our customers.

Unless you choose to opt-out, we may contact you through email for a range of reasons, including to notify you about new products, specials or company news – or ask for feedback directly from you as a subscriber.

Certain services that we use, or may use, such as Google Analytics and Google Analytics Advertiser Features/Display Advertising, collect device identifiers (such as IP address) and mobile network information including phone number, which enables us to gather aggregate demographic information about our users, and in certain cases provides us with more detailed demographics about Site users.

We do not knowingly collect personal information from users under the age of 13. If we are made aware of that we have such personal information, we will take reasonable steps to delete that information.

Other information, such as that collected from cookies and other technologies, like Internet or pixel tags, placed by services such as Google Analytics, is used to gather broad demographic information about our users in general, which are used for audits and to perform statistical analysis of user behavior in order to measure interest in various areas of our Site and to ensure a better user experience on the Site and with Roland. Much of this information is anonymous and aggregated data, which is used to generate reports for various business purposes.

Services such as Google Analytics Advertiser Features/Display Advertising may be used to serve tailored ads to users, and enable features such as Remarketing with Google Analytics, Google Display Network Impression Reporting, DoubleClick Campaign Manager integration and Google Analytics Demographics and Interest Reporting. However, these features will not associate a cookie or anonymous identifier with sensitive personal categories, such as those based on race, religion, health or sexual orientation. In addition, without your consent/opt-in, we will not permit personal information to be merged with non-personally identifiable information collected from Display Advertising features.

If necessary, we may use your personal information for legal purposes. In rare cases, laws, lawsuits, court orders or legal proceedings requires businesses like our to provide information to proper authorities. In our own good faith, we will provide any information deemed necessary to comply with these legal requirements. We will provide the information that we in good faith believe is required to comply with the law, order, or other process. We may also disclose certain information if:


When you submit sensitive information through our website, we take necessary precautions to protect your information in accordance with best practices.

We do not collect or hold your credit card information in relation to the Site.

In the purchasing process on our website, we encrypt and transmit all of your information securely. Feel free to verify our security certifications by viewing your connection information – identified with a closed lock icon and/or HTTPS designation. This indicates that the computers and servers involved in the purchasing process are built and kept in a secure environment.

Direct Sound uses commercially reasonable precautions to keep any personal information disclosed to us via the Site secure, using physical, electronic and managerial procedures to safeguard and secure such information against unauthorized access or use.
Nonetheless, we cannot guarantee the security, accuracy or completeness of such information or our procedures.


We use “cookies” on this site. Cookies are small pieces of data stored on your computer that helps us improve your experience on the site – identifying repeat visits and preferences. This data also allows us to track actions on our site to help us enhance your online experience.
The use of cookies is not at all linked to your personal information.


Our website contains links to other websites, including partners and news sources. We are not responsible for the content, restrictions or privacy actions on any other websites. As with all online activity, protect your personal information as necessary.

Surveys & Contests

From time-to-time our site requests information via surveys or contests. Participation in these surveys or contests is completely voluntary and you may choose whether or not to participate and therefore disclose this information. Information requested may include contact information (such as name and shipping address), and demographic information (such as zip code, age level). Contact information will be used to notify the winners and award prizes. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site.

At Direct Sound, we conduct various contests and surveys with our website visitors. By participating in these contests, you voluntarily agree to our terms and privacy practices. Depending on the situation, we may request and collect contact information (name, address) and demographic information (ZIP code, age, personal preferences). We use this information to notify winners, ship items and improve your experience with Direct Sound. For information collected via surveys, we use answers to monitor our own performance and make necessary improvements to ensure your continual satisfaction.


Our Privacy Policy is subject to change at any time, but you can always find the most updated version on this page.